(Deutsch) Der Niedergang der PubliGroupe

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Innovationskompetenz

Ist Innovationskompetenz ein Thema für euch? Christian Schenk, ein Kontakt von mir, erstellt eine Master-Thesis zu diesem Thema und führt eine Umfrage unter Schweizer Software-Firmen durch. Das Ausfüllen dauert ca. 10 Minuten. Bitte füllt die Umfrage doch aus,falls es für euch zeitlich drin liegt. Die Teilnehmer der Umfrage erhalten auf Wunsch die Ergebnisse der Studie.

Der Umfragelink http://www.innovationsindex.ch

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The world is about to end (always say some) – It just does’t happen

The world was bound countless times for the abyss. The last time just some three weeks ago on December 21st. Yet, it just did not happen. The doomsayers were wrong again and again… as this chart shows.
Badgets in Bed Infographic

Via Online Psychology

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Summly – A little hype dissected

The other day I read about Summly, which claims “Our summarization technology is pure rocket science.” They got quite hyped by the usual suspects such as Techcrunch. So I decided to give it a try.

I picked to news stories at random and compared them to their original. Here’s the result:

Transocean’s lacustre results:

  

 

 

 

 

 

 

Except some date and stock ticker cleansing Summly’s summary is simply the title and the first two sentences.

Tesla’s also bad results:

  

Again: Title and the first two sentences are the same…

At least in this short test I have not discovered any rocket science unless you call some simple text parsing rocket science. But that would do great injustice to the folks the put humans into space.

Question: Why do the journalist at Techcrunch not notice this?

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Ticketless travel – In Switzerland and Pakistan

Two days ago I read about Pakistan: “Railways to start campaign against ticketless traveling.”

This morning a similar story in the NZZ about Swiss railways: “Easy Ride», ticketless travel.”

I had to find out it’s not the same kind of ticketless travel.

More in German.

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Freemium has run its course – our experience

Freemium

Recently I came across this piece from Rags Srinivasan “Freemium has run its course”. Here at Nektoon – that’s the legal person behind Squirro & Memonic – we apply both concepts. Memonic is run on the freemium model. The extensions we provide to a number of CRM systems and our upcoming product Squirro is run try-then-buy (actually subscribe model).

A number of the points raised by Rags resonate with the experiences we made. We attracted hundreds of thousands of users for Memonic through the freemium model and receive great feedback from our users. Recent example: “With the right combination of features, ease of use and visual appeal, you get hooked. Such is Memonic for me.” F.G., Canada.

The approach has it’s merits: We enjoy a conversion rate of above 8%, which to my knowledge is very high – higher at least than most of the players in the field of note-taking. By implication this means that 92% either don’t get enough value out of our product to pay for the product or are not willing to pay the cost of service.

I love happy users (albeit I love happy customers a wee bit more) and would love to support them forever for free. However, next to the obvious costs of providing the service, there are also non-obvious costs to the approach: skewed incentives.

As opposed to lavishly funded (mostly American) startups we’re bootstrapped. That is we only have very little resources at hand, brains & money that is. Our overriding strategic theme thus is “How to allocate scarce resources” also known as How-to-Run-A-Marathon-In-A-Straitjacket.

The matter boils down to the 3AM question*: What is my next move?

Do I invest time and resources in supporting my free user base or do I invest that same amount of time and resources in creating value for my paying customers.

No prizes for guessing what a bootstrapped startup does.

The consequence: A misalignment between free users and paying customers.

Implications for us: We decided to pursue a different strategy for our Squirro. Squirro will be offered as a try-and-buy product. The goal: Bring into line the interests of customers and us the creators of the product.

This will over the course of the next months provide us with the unique chance to compare the success rates of both models under one roof.

I’ll report back on our findings.

* It’s actually the Tuesday 10am question. That’s when we do our weekly sprint reviews and planning.

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How to solve the Euro-Crisis: Greece to join Switzerland – Gritzerland

No this is no joke. The crisis is too serious by now. And as some discussion over the weekend showed and Greece exit of the Euro and the subsequent Spain run would ruin Switzerland, too. It’s like a big seesaw: If the Euro falls further, the pressure on the Swiss Franc will become unbearable. A Swiss Franc at parity to the Euro is no forlorn fiction anymore. It would be economic Armageddon.

Here’s our solution (Kudos to Toni) for the problem: Let Greece quit the Euro and join the Swiss Franc instead and an economic union with Switzerland (we stop short of a full political union – see below).

The immediate consequence: The Swiss Franc would fall to a sane level to the Euro and the Dollar within days. This might not be the equilibrium price but miles better than an abrupt split of the Euro zone with unintended consequences such as bank runs across pretty much all of southern Europe and economic devastation in the north including Switzerland.

There are a number of positive long term effects:

  • This being a fiscal union between Switzerland and Greece we would enforce the Swiss tax collection efficiency in Greece through simple “holding the purse strings – calling the shots.”
  • Both (most of) the Swiss and Greeks hate the EU. At last we can determine our destiny ourselves. The SVP and the Herliberg Godfather will agree (and probably cable to Brussels: “If you send some of our guys to the hospital we send some of your guys to
  • Mrs. Rickli, SVP Turbo, will agree to this plan, too. We’ll send team Billag to Greece for tax collection. Finally someone who’s able to master the Greek tax evaders!
  • The entire Greek tax evasion case would simply evaporate. Most money is anyway stored on Swiss banks. As of joining forces this money would become available to taxation (yes – we’d skip banking secrecy for the matter).
  • Finally an old battle cry of the 68 generation comes true: “Freie Sicht aufs Mittelmeer – Nieder mit den Alpen (Free view towards the Mediterranean sea – tear down the alps): Switzerland will have sea access! (Hey Onassis, et al. any unused tankers around to built Gritzerland’s first aircraft carrier?)
  • Instead of having a “Röstigraben” (Rösti ditch) we’ll have a Feta divide, lastly some home grown olives, and a sixth national language
  • The impact of the 2nd Home Initiative will be softened (this is to enlist support of the more conservative folks from the Alpine cantons. They simply merge with some remote community in Greece and presto the percentage of 2nd homes drops with again plenty of more homes to be built (In Zermatt that is, not in Stropones)
  • We’d be immediately among the best European football teams. No more lucky punches but a regular attendance at the great sporting events.
  • Plus instead of debating a senseless second Gotthard road tunnel we’d shift the equipment to dig a tunnel straight from Chiasso to Patras. After all with all this uncertainty on both sides of the Adriatic sea you simply don’t want to make this journey overland, don’t you?!

The list may be extended – a number of additional advantages of Greece joining Switzerland will only come to light in the coming days.

To paraphrase some other slogan “Greece n’existe plus.”

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Twitter Automation: Just Say No

I just came across this post by Laurel Miltner and couldn’t agree more. Her main argument is, that automating tweets goes against everything what social media is intended to be.

Let’s take this argument one step further: Let’s suppose that more and more we see brands large and small resorting to automation on the grounds that the social media maelstrom is simply become unmanageable without some automation.

The endplay? Automatically generated tweets answered by auto responders triggering automatically curated feeds picked up by content robots or so. Hogwash!

In the end you have algorithms talk to algorithms and a totally irrelevant Twitter. Or may be that’s the future of social media anyway.

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Shopping Tourism and Buy Local go hand in hand

Sorry, this entry is only available in Deutsch.

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Squirro is faster than IBM

Yes you heard right.

Today I was travelling on the invitation of Vishal from Performance Buildings from Zurich to Lausanne to the CEO Collaborative Forum Event at the mighty IMD (A great event by the way!).

Travelling with us was Siddhartha Arora from IBM. After the customary complaint about the bad weather we started to talk business. Siddhartha asked me about Squirro and I showed him our current closed beta.

Of course we checked in on IBM. And found this – ‘IBM launches PureSystems‘, IBM’s new initiative at expert integrated systems.

photo.PNG

Siddhartha was just reading the latest from IBM when his phone rang. His boss was on the phone from London where IBM was holding at that very moment a press conference announcing this initiative to the world. He wanted to tell Siddhartha to good news. Well Siddhartha knew already… – thanks to Squirro.

PS: You’re also in for an informational edge? Sign up for Squirro today!

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